Dazzling, Special Effects Filled Showcase of Songs from Her Debut AlbumLife SupportPremiering March 19th
Immersive Reality Music Experience Takes Incredibly Lifelike Visuals to New Heights
NEW YORK – March 18, 2021 – The future of virtual concerts is here. Epic Records singer songwriter Madison Beer is debuting her groundbreaking new immersive reality music experience in its entirety exclusively on TikTok LIVE.
An ultra-realistic digital avatar of Madison so incredibly lifelike she has to be seen to be believed, will perform songs from her debut album, Life Support, in a dazzling, special effects filled showcase premiering on Madison’s TikTok account (@madisonbeer) at 3PM PT/6PM ET on Friday, March 19th.
Brought to you by Sony Music Entertainment, TikTok, and Verizon in partnership with Sony Immersive Music Studios, the Madison Beer Immersive Reality Concert Experience takes place in a full digital recreation of the Sony Hall concert venue in New York City and features a stunning presentation of Madison that reimagines what’s possible for music in virtual spaces.
The experience is powered by cutting-edge innovations in real-time 3D creation technology and virtual production that highlight the incredible new opportunities for artists to push the boundaries of their imagination and creativity.
Said Beer, “Experimenting with virtual production technologies for this performance was like nothing I’ve ever done before. Exploring new ways of bringing my music to fans was a really fulfilling experience, especially in a time where we can’t physically be together to experience live music.”
Said Sylvia Rhone, Chairwoman and CEO, Epic Records, “Music fans have never seen a virtual concert like this. Madison Beer is transforming the viewing experience with this unique and visually groundbreaking showcase of her innovative vision, and we are thrilled to be helping her share it with the world. Supporting the development of cutting-edge immersive experiences like this is one of the many ways Epic Records works to create differentiated opportunities for our artists to expand their creative options and delight fans.”
Said Corey Sheridan, Head of Music Content & Partnerships, TikTok US,“At TikTok we are proud to drive the cultural conversation and support artists providing the kind of communal, interactive music moments that we’ve all sorely missed during the pandemic, and Madison Beer’s virtual experience is as close to being at a concert as you can get from the safety of your own home.”
Life Support is a candid, audacious and sonically eclectic statement from a self-made star who refuses to play by pop’s usual rules. It sees Madison where she thrives – commanding creative control through writing her own songs, producing and creating her own visuals.
Expressing and inspiring a rollercoaster of emotions through spellbinding vocals over a broad-ranging sound-bed reflective of Madison’s own diverse musical tastes, Life Supportis experimental, honest and ardent. The album explores mental health, the dizzying highs and rock-bottom lows of toxic relationships and the atypical life that Madison has led since famously being discovered on YouTube at age 12.
Listen to Madison Beer’s latest single “BOYSHIT” available HERE on all music services via Epic Records.
About Madison Beer
Madison Beer’s debut album Life Support is out now via Sing It Loud/First Access Entertainment on exclusive license to Epic Records. The album, her strongest personal and artistic statement to date, sees Madison where she thrives – commanding complete creative control through writing her own songs, producing and creating her own visuals.
Life Support features previously released singles “Selfish,” Madison’s fastest ever gold certified record, and fan favorite “Stained Glass,” which dropped after feverish fans flocked to Epic’s Instagram page demanding its release – a testament to her engaged and ever growing following of 22 million on Instagram, 12 million on TikTok, and 3 million on Twitter. She has attracted the endorsements of NME, The Guardian, V Magazine, Paper, Rolling Stone (who hailed her a “rising popstar”) and Billboard who said recent single “BOYSHIT” “makes a late case for one of the best pop chorus openings of 2020.”
Prior to signing with Epic Records late last year, Madison Beer achieved unprecedented success as an independent artist with her partner First Access Entertainment. Her debut EP As She Pleases made her the first independent female solo artist to break into the Top 20 radio charts. Globally, Madison has 2 billion streams across her catalogue to date.
About Sony Music Entertainment
At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 60 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies. Learn more about our artists, creators, and labels here.
Verizon Communications Inc. (NYSE, Nasdaq: VZ) was formed on June 30, 2000 and is celebrating its 20th year as one of the world’s leading providers of technology, communications, information and entertainment products and services. Headquartered in New York City and with a presence around the world, Verizon generated revenues of $131.9 billion in 2019. The company offers data, video and voice services and solutions on its award-winning networks and platforms, delivering on customers’ demand for mobility, reliable network connectivity, security and control.
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, Silicon Valley, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul, and Tokyo. www.tiktok.com
CHEVELLE’S NEW ALBUM NIRATIAS DEBUTS IN THE TOP 10 OF THE BILLBOARD TOP 200 ALBUMS CHART
THE BAND’S 5TH TOP 10 ALBUM ALSOBOWS AT #1 ON BILLBOARD’S ROCK ALBUM, CURRENT ALTERNATIVE ALBUM, HARD MUSIC, OVERALL ALBUM, DIGITAL ALBUM AND TOP INTERNET CHARTS
LEAD SINGLE “SELF DESTRUCTOR” HITS #1 ON THE ACTIVE ROCK RADIO CHART, CHEVELLE’S 12TH NUMBER 1 AT THE FORMAT
(New York, NY – March 16, 2021) – Returning to the top of the charts once again, multi-platinum rock band Chevelle bow in the Top 10 of the Billboard 200 with their ninth full-length album, NIRATIAS. It debuts at #9, and is the first new release to chart within the Top 10 in over 3 weeks.
In addition, NIRATIAS achieves a number of #1 accolades. This week, the album has impressively debuted #1 on several Billboard charts, including: Rock Album, Alternative Album, Hard Music, Overall Album, Digital Album and Internet Album.
“Self Destructor,” the album’s acclaimed lead single, also reaches the summit of the Active Rock radio chart this week, their 12th number 1single at the format. Watch the video for “Self Destructor” HERE.
NIRATIAS is an acronym for Nothing Is Real and This Is a Simulation,and it represents the band at their dimension-blurring best, their most pummeling, and most provocative. The body of work twists and turns through crushing guitars and haunting melodies like a cosmically heavy roller coaster at the edge of existence. The brother duo of Pete and Sam Loeffler teamed up once again with longtime producer Joe Barresi, writing and recording throughout 2019 and 2020. The results are an intriguing and inimitable body of work, with themes that reveal themselves throughout the album’s 13 songs.
The album artwork is by Boris Vallejo. The famed and award-winning artist is responsible for the posters used for films like Knightriders and National Lampoon’s Vacation, as well as iconic 70’s and 80’s science fiction novel covers and magazines (such as Heavy Metal).
Throughout their career, Chevelle have transformed rock music as tried-and-true outliers. The multiplatinum Chicago rock band have generated close to 1.7 billion global streams, earned 12 number 1 hits, and sold out shows worldwide. Their catalog spans the double-platinum Wonder What’s Next highlighted by the double-platinum smash “The Red” and platinum “Send The Pain Below” as well as the platinum This Type of Thinking (Could Do Us In)and gold Vena Sera. They’ve landed five Top 10 debuts on the Billboard Top 200, including Sci-Fi Crimes , Hats Off to the Bull , La Gárgola, The North Corridor  and now NIRATIAS . The latter three each captured #1 on the Top Rock Albums Chart.
With the success of NIRATIAS, Chevelle continue to elevate to another stratosphere in 2021.
THE YOUNG STAR’S MOST PERSONAL SONG YET, PRODUCED BY MIKE DEAN
DEBUT ALBUM SKYVIEW DUE THIS YEAR
(Los Angeles, CA – March 12, 2021) – Today, Gold-certified pop phenom AJ Mitchell returns with a brand new single and music video, “CAMERAS ON.” Get it HERE via Vol 1./Epic Records and watch the official music video HERE.
Produced by the legendary Mike Dean [Travis Scott, Kanye West], the track hinges on stark piano as the vocals immediately draw the spotlight. Uplifted by soft strings, his show-stopping voice alternates between intimate verses and a seismic refrain with sweeping cinematic scope. It illustrates his evolution as a songwriter, vocalist, and artist, bringing new power to the forefront of his sound.
The song, AJ explains, is about the beginning of his career when he first arrived in Los Angeles to chase his dreams, and a toxic situation he found himself in while a member of the content collective Team 10. “Once the cameras turned on, the dynamic changed. Everyone was all of a sudden like, ‘Oh, I love you’. When the cameras shut off, nobody talked to one another. Everybody was staring at a phone. I was young, so it was weird for me to understand. The only thing that saved me was music. Once again, it took me away—just like it did back in my hometown of Belleville, IL.”
AJ begins the visual at the piano before we voyeuristically follow him on various analog televisions. Evoking a darker side of reality, it depicts the tension of his relationship and ensuing loneliness intercut with entrancing performance vignettes. “CAMERAS ON” ignites his next chapter, paving the way for his full-length debut album, Skyview, due this year and executive produced by MikeDean.
Recently, AJ joined forces with Cheat Codes for the collaborative bop “Hate You + Love You.” It has already racked up 5.1 million Spotify streams and counting. Wrapping up 2020, he also collaborated with names like Elle Henderson, Steve Aoki,Captain Cuts, and more.
Since emerging in 2018, AJ Mitchell has consistently asserted himself as pop’s most dynamic new leading man. Averaging over 7 million monthly listeners on Spotify, he impressively leaped past the 1-billion stream mark within three years. In addition to being named a Vevo LIFT artist and MTV Push artist, Variety championed him on its “Young Hollywood” 2020 list. Beyond acclaim from Billboard, Idolator, Highsnobiety, and Seventeen, he delivered show-stopping performances at the MTV VMAs and on The Today Show and Good Day New York. In 2019, his Slow Dance EP yielded the gold-selling title track “Slow Dance” [feat. Ava Max]. Including the latter, he has logged four songs on the Top 40 at Pop Radio thus far. Over the past year, he assembled his full-length debut Skyview with the legendary Mike Dean as Executive Producer. Now, the cameras are on, and AJ Mitchell is ready to shine in 2021.
Follow AJ Mitchell:
GRAMMY NOMINATED GIVĒON RELEASES DELUXE ALBUM WHEN IT’S ALL SAID AND DONE… TAKE TIME TODAY
(Los Angeles – March 12th 2021) Coming full circle, GRAMMY® nominated and gold-certified Long Beach singer/songwriter GIVĒON unveils his Deluxe Album When It’s All Said and Done… Take Timetoday. It consists of his 2020 GRAMMY® Award-nominated debut EP TAKE TIMEand the critically acclaimed follow-up EP When It’s All Said and Done in addition to a brand-new single entitled “All To Me.”
On “All To Me,” his voice glides over warm guitar, soft strings, and glimmering keys as cymbals hold down the groove. GIVĒON’s instantly recognizable baritone echoes on the hook, “Oh he still don’t make you feel beautiful, I know, but I do, just know I got you.” Once again, it spotlights the sound the world fell in love with a year ago.
To celebrate the arrival of the Deluxe Album, he also uncovered a new version of the music video for the recent RIAA Gold Certified single “Heartbreak Anniversary” directed by Salomon Ligthelm and features Samantha Logan from CW’s hit television series “All American”. The cinematic clip focuses on a tumultuous relationship as his powerful reflects the push-and-pull between two lovers in the throes of turmoil. It portrays theses ups and downs between vignettes of GIVĒON cruising in a classic car lost in thought.
Watch the NEW music video for “Heartbreak Anniversary”HERE on VEVO/YouTube.
To date, “Heartbreak Anniversary” has generated 137 million streams worldwide and counting and is currently at #54 on the Billboard Hot 100 and steadily climbing. The track, which broke out of Asia initially, is now racing up the Spotify charts globally currently #1 Philippines/Malaysia/Singapore/Indonesia, #3 New Zealand, #5 UAE, #8 Thailand, #9 South Africa, #14 US, #15 Australia, #16 Global and #19 Canada. The song is also #12 on YouTube Music’s Global Top Songs Chart and #13 Global Shazam.
This weekend, TAKE TIME is up for Best R&B Album at 2021 GRAMMY® Awards and currently sits at #41 the Billboard 200. In addition,GIVĒON recently received a nod for “Outstanding New Artist” at the 2021 NAACP Image Awards.
In honor of Black History Month, he delivered an unforgettable performance on NPRMusic’s Tiny Desk series. Watch it HERE. NPR Music wrote, “the baby-face baritone fills the set with resonance and light. He radiates gratitude with every note.”
Meanwhile, he recently picked up his first gold plaque for the breakout single “LIKE I WANT YOU” which also is now his first top 10 single on the Billboard Adult R&B Songs chart and just cracked 17 million monthly listeners on Spotify, cementing him as one of the Top 500 Most-Listened To Artists on the platform.
TAKE TIME was released during height of the pandemic in March 2020 and yielded fan favorites such as “Like I Want You” as well as “Heartbreak Anniversary,”“Favorite Mistake,” and more. He also incited widespread tastemaker applause. UPROXX and OkayPlayertouted TAKE TIMEamong “The Best Albums of 2020 So Far.” Not to mention, he joined forces with Drake for “Chicago Freestyle,” which generated 250 million Spotify streams and counting.
Be on the lookout for more from GIVĒON this year.
Twenty-six year old singing sensation GIVĒON is gearing up for a big year in 2021. The Long Beach native had a whirlwind 2020, with the release of his Certified Gold single “Like I Want You.” The video was met with over 46 million views on YouTube alone, and the single has reached over 130M US streams to date across streaming platforms, cracking the Top Ten of both Billboard’s US R&B and Adult R&B charts. He kept the momentum going with his second Certified Gold single “Heartbreak Anniversary,” which reached the Top 30 of Billboard’s US Adult R&B chart and saw major global success, as Spotify’s Number One single in Malaysia, Singapore, Indonesia and the Philippines, along with Top 20 Global, US, Canada, New Zealand, Thailand, & South Africa. He even grabbed a song placement on Season 4 of HBO’s Insecure with his track “World We Created.” His debut EP TAKE TIME is currently nominated for Best R&B Album at the 2021 Grammy Awards.
GIVĒON was the inaugural artist for Spotify’s Are & Be Spotify Singles campaign, as well as a Spotify RADAR artist. His latest EP When It’s All Said And Done, picked up where TAKE TIME left off, detailing the peaks and valleys of a love story gone awry. The 4-track work hit the Number 9 spot on the Billboard Top R&B Albums chart, as the wunderkind was named Apple Music’s Up Next Artist. This year is equally as promising, with both Pandora and Amazon Music naming GIVĒON as the 2021 Artist To Watch. GIVĒON was also nominated for an NAACP Award for Outstanding New Artist. To date, his streams are nearly 500 million globally, with 343 million Stateside. GIVĒON is a force, and his reach is only growing. With a Rat Pack-style vibe and elevated storytelling woven tightly through his music, GIVĒON is here to give R&B the re-up it needs. And he’s just getting started.